- Programme duration: 11 months
- Time commitment: 6-8 hours/week
- Online and offline blended learning
- Networking with faculty and student mentors
- Career building sessions
- Engaging group projects
- Career guidance and support
- 24/7 Student mentorship
Programme
Fundamentals of B2B marketing
Learn how to discover the market for a B2B product and approach decisions regarding product positioning and pricing. In addition, this course takes helps you understand what it takes for all stakeholders to be on board in a B2B context.
Reinventing technology businesses with emerging technologies
Stay ahead of the curve by learning about the impact emerging technologies such as IoT, Blockchain, Cloud computing on your sector and how they will change the way technology works for your sector
User Research for Business Analysis and Product Management
Learn structured frameworks of user research and get hands-on with the process of product design and prototyping
Requirement analysis for product development
Develop cutting-edge products using agile methodologies and create product backlogs and PRDs.
Fundamentals of business analytics
Learn analytics, data and basic statistics, predictive modeling and forecasting, data driven decision making and storytelling.
Management of digital projects
Develop skills to manage large technology projects. Get hands-on with tools such as Trello, Excel and JIRA. Learn how to perform variance analysis in critical components of digital projects such as cost, effort, schedule and scope.
Design Thinking for technology managers
This segment teaches the steps of design thinking and diverse processes involved in it. It will help you identify different types of prototypes and their applications.
And many more...
