Better decision making in sales and marketing
The objective of the programme is to develop knowledge of various analytical techniques in order to help better decision making in sales and marketing. CMOs and Marketing Managers usually depend on data analysts in their firms to crunch data. This programme will help them communicate their marketing objectives in a focused manner to data analysts and help them critically evaluate the results of data analysis better. Participants will understand the underlying principles of statistical and analytical techniques. Participants will also develop a working familiarity of implementing these techniques on data sets.
- Certificate of Completion from SPJIMR
- Live & Interactive online classes - NOT Recorded videos
- Real classroom experience - Interact & Learn More
- Hands on practical exposure with tools
- Learn about real life scenarios using tools like Excel, Solver & R
Talentedge Demo class