'Now B-schools to take a page out of demonetisation' | SPJIMR

'Now B-schools to take a page out of demonetisation'

Tuesday, December 13, 2016

Demonetisation has found its latest audience.

Popular business schools, including Faculty of Management Studies, MDI Gurgaon, SP Jain Institute of Management and Research (SPJIMR), among others, are planning to introduce projects or chapters on demonetisation to understand how the move will help curb black money.

SPJIMR has asked its students to spend a few weeks interacting with the customers at ATMs, banks, mom and pop stores, and vegetable mandis to understand the impact of the note ban on people’s psyche.

“The idea is to ask students to come up with solutions, which are aligned with the goals of bringing in demonetisation,” said Lata Dhir, professor for organisational behaviour and leadership, SPJIMR. “Students of the global management programme will apply the method of design to understand the problem -- not only the materialistic problem, but the emotional factor as well, which has created this feeling of shock and pressure among people.”

MDI Gurgaon asked students to do an on-the-spot survey on demonetisation – management students have approached industry stalwarts from different fields to understand their views. “The survey drew mixed reactions with more than 60% of respondents feeling that the move will curb back money in the long run,” said Sunil Ashra, professor at MDI.

Delhi-based FMS and Hyderabad-based Indian School of Business also plan to kick off an initiative related to demonetisation, but the institutes declined to comment since the course has not been finalised yet.

Originally published on: http://www.hindustantimes.com/business-news/now-b-schools-to-take-a-page...

Media Source: 
Hindustan Times

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